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The Peanut Farm

The Anchorage Daily News describes the Be Media project:

"About this time of year, The Peanut Farm should change its name to Pigskin Palace... 'This is how football is meant to be watched,' said Mike Johnson, one of the owners... [Since the] impressive expansion, the restaurant and bar now boasts some 70 TV screens, mostly high-definition... With the Peanut Farm's fancy new capabilities, he [manages] from the sidelines in a high-tech control booth stacked with sound decks, DVD players, blinking lights and one crucial monitor that he operates with the touch of a finger. From this monitor, he can change channels on most TVs in the bar, programming in sound for each one.

"'After being involved in this for 20 years, this is like 100 steps up,' Johnson said."